For SDRs

Handle every objection. Book more meetings.

Cold calls are hard. Discovery calls are harder. Headsum listens live and surfaces the right response at the right moment — so you sound like you've been doing this for years.

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Why SDR calls stall

Most calls don't fail because the product is wrong. They fail in the moment.

Objections you weren't ready for

A prospect catches you off guard. You fumble, lose confidence, and lose the call — even when you had a good answer somewhere in your head.

Product questions you can't answer

There's too much to memorise. When a technical question lands mid-call, the honest answer is "I'll follow up" — and follow-ups don't book meetings.

No feedback until it's too late

You finish a call, something felt off, but you're not sure what. By the time you get coaching, you've had twenty more calls the same way.

Live coaching

The right response, the moment you need it

Headsum listens to your call in real time and detects objections, stalls, and buying signals as they happen. When a prospect says something that needs a response, a coaching card appears instantly — the real concern behind what they said, and exactly how to address it.

No tab-switching. No scrambling through notes. The answer is right there, grounded in your company's own playbooks and proof points.

  • Objection detected and decoded in real time
  • Responses grounded in your actual playbook
  • Competitive questions answered on the spot
  • Buying signals flagged so you can push forward
  • Works on cold calls, discovery, and demos

Live card · cold call

Objection detected

"We're not looking at anything new right now"

What they likely mean

Not a hard no — a timing deflection. They haven't been given a reason to care yet. Don't accept it as a close.

Suggested response

Acknowledge it, then pivot: "That's fair — most people I speak to aren't actively looking. Can I ask one quick question about how you're currently handling [pain point]?"

Objection

"We already use something for that"

Headsum response

Ask what they're using and what's missing. Reference the Meridian case study — similar setup, moved to Headsum after identifying a critical gap.

Objection

"Send me some information"

Headsum response

Classic stall. Ask what specifically would be useful — forces them to engage or reveal there's no real interest. Offer a 15-minute call instead.

Objection

"We don't have budget right now"

Headsum response

Budget objections early in discovery are usually priority objections. Ask: "If this solved [problem], would that change the conversation?"

Objection handling

Never be caught off guard again

Objections aren't problems — they're opportunities. But only if you know how to handle them in the moment. Headsum decodes what a prospect is actually saying and gives you a response grounded in your playbook before the silence becomes awkward.

The more calls you do, the better Headsum gets at recognising the patterns that matter in your specific market.

  • Decodes the real concern behind the objection
  • Responses pulled from your objection handling guide
  • Keeps you in the conversation instead of accepting the no
  • Consistent handling across the whole team

Knowledge on demand

Stop saying "I'll follow up on that"

When a prospect asks a detailed product question, a technical question, or something about a competitor, you don't need to have it memorised. Headsum pulls the answer from your knowledge library instantly — pricing details, integration specs, competitive positioning, whatever your team has uploaded.

Answer confidently in the moment. Keep the conversation moving. Don't give the prospect a reason to disengage while they wait for a follow-up email.

  • Product and technical questions answered live
  • Competitive positioning at your fingertips
  • Pricing and packaging details surfaced instantly
  • Case studies matched to the prospect's situation

Knowledge library

📄 Cold Call Playbook.pdf
Playbook
⚔️ Competitive Battlecards.pptx
Competitive
💬 Objection Handling Guide.docx
Coaching
📋 Meridian Case Study.pdf
Case study
💰 Pricing & Packaging Guide.pdf
Commercial
🔧 Technical FAQ.pdf
Product

Used live during your calls

Headsum matches what the prospect says to the most relevant document — automatically.

Your score

Last 30 days

73

Overall score · +9 from last month

Discovery
+7 81
Objection handling
+13 68
Value articulation
+4 72
Meeting control
+7 70
Momentum
+7 76

Performance tracking

See yourself getting better, call by call

After every meeting, Headsum scores your performance across five dimensions — discovery, objection handling, value articulation, meeting control, and momentum. Not a vague feeling. A number.

Track your progress week by week. Know exactly what's improving and where you're still leaving meetings on the table. Use it in your 1:1s to show your manager where you've grown.

  • Scored after every call automatically
  • See week-on-week improvement clearly
  • Know exactly which skills to focus on
  • Benchmark yourself against other SDRs

Post-call debrief

Get better from every call, not just the ones you review

After each call, Headsum produces a structured debrief — what went well, the moment things shifted, what could have been handled differently, and one clear thing to work on next time.

Most SDRs only get feedback when their manager joins a call. With Headsum, every call is a coaching session.

  • Specific moments flagged, not vague summaries
  • One clear focus area per call
  • Feedback you can act on immediately
  • No waiting for your manager to have time

Post-call debrief

What went well

Opened strong — got through the intro without losing them. Good question about current process at 2:14.

Where it shifted

Competitor question at 4:45 — you said "I'm not sure how we compare" and the energy dropped. They sensed uncertainty.

Focus for next call

Review the competitive battlecard before calls this week. One sharp answer to the competitor question changes that outcome.

What changes on your calls

The difference between a good call and a great one is usually one moment handled well.

Fumbling an objection and losing the call

Confident response that keeps the conversation alive

"I'll follow up on that" killing your momentum

Answering product questions live, in the moment

Finishing a call not knowing what went wrong

A specific debrief telling you exactly what to fix

Memorising playbooks that don't stick

The right talk track surfaced when you actually need it

Waiting weeks for your manager to review a call

Coaching after every single call, automatically

Gut feel about whether you're improving

A score that shows your growth week by week

Start your next call ready

Download Headsum and have live coaching running before your next prospecting session.

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